Tag Archives: behavior change

Beyond Financial Behaviour – Rethinking Our Approach to Innovation

My all time intellectual high comes from having my preconceptions torn apart. I could not hope for a better start to the New Year, when my understanding of innovation in the financial sector was shaken by Ignacio Mas’ argument against … Continue reading

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Contextualizing Technology and Behavioural Change: The Case of the Dishwasher

“I want a dishwasher in my new kitchen,” a 32 year male corporate professional explained to his architect while discussing ideas for the interior design of his recently bought condominium in Gurgaon, India. This demand certainly appeared a bit quirky … Continue reading

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